Tidying shifts shopper behavior
Surface and light color influence opinions of retail spaces
Music selection can encourage the purchase of particular sorts of goods.
Digital displays are more effective in some retail environments than others.
Shoppers’ physical, emotional, and cognitive responses to retail environments influence whether m
Pricing and designing in tandem
In an article in the International Journal of Trade and Global Markets, Chatterjee recom
Drawing conclusions based on social density
Physical stores continue to add value.
Professors at Wharton report that physical stores have advantages that electronic ones do not; sa