Color - A Designer's Best Secret
Basic research on color is clear and the information can be readily applied by design professionals for practical ends.
Basic research on color is clear and the information can be readily applied by design professionals for practical ends.
There is a lot of research to inform color decisions, whether designing offices, stores, homes, hospitals, or someplace else.
Farrelly, Slater, Elliott, Walden, and Wetherell had people choose trapezoidal playing pieces and then complete a competitive task.
Can red plates change food consumption?
Do people who like blue color chips also prefer larger swaths of blue?
The color red can promote many emotions and reactions, as well as increase our ability to sense an angry mood.
Researchers have linked the color of silverware and how foods are categorized.
Many athletes choose to wear red while competing.
Kuhbandner and Pekrun studied how the color of writing influences how well information in written messages is remembered.
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Sherman and his team investigated people’s tendency to notice dirt when they are disgusted (for example, because they have just seen a cockroach).