Researchers studying gestures across cultures have identified similarities and differences in their use that are relevant to people designing systems interfaces and other places/objects to be used by people from varying cultures. Zhang, Gai, Wu, Liu, Oiu, Wang, and Wang’s work with people from the US and China is discussed in a Penn State press release: “Imagine changing the TV channel with a wave of your hand or turning on the car radio with a twist of your wrist. Freehand gesture-based interfaces in interactive systems are becoming more common. . . .
Research confirms that our experiences are influenced by language being spoken and culture. Gianola, Losin, and Llabre found, via a study published in Affective Science, that “the language a bilingual person speaks can affect their physical sensations, depending on the cultural association tied to each vernacular. . . . bilingual Hispanic/Latino participants . . . participate[d] in separate English and Spanish testing sessions. During both sessions, they received a pain-induction procedure, when an experimenter applied painful heat to their inner forearm.
Where you're from influences what's best
Research conducted by O’Rourke and colleagues indicates how important it is to align the form of a space with the culture of the people who will use it.
Mavridis and colleagues’ work adds to the research indicating that our culture influences our perception of the world around us.
A complex relationship, explained
Beier and colleagues researched how culture influences responses to music.
National culture drives outcomes
Kuwabara, Alonso, and Ayala studied perception across cultures.
Researchers have learned more about language-related variations in emotional experiences; since the forms of physical environments influence moods, this work is relevant to designers.