Design Process and Issues

Stonehenge Audio (09-10-20)

Cox and colleagues’ work sheds new light on Stonehenge’s design and indicates the power of acoustic experiences.  The researchers determined that “this ancient monument in southern England created an acoustic space that amplified voices and improved the sound of any music being played for people standing within the massive circle of stones. . . .

Names and Strategies (09-09-20)

Researchers have linked having an uncommon name to implementing uncommon strategies.  Zhang, Kang, and Zhu found that “If you’re looking for an unconventional approach to doing business, select a CEO with an uncommon name. . . . ‘Using 19 years of data on 1,172 public firms, we show that firms’ distinctive strategies are systematically linked to their CEOs’ uncommon names,’” wrote [the] co-authors. . . . .

Devices in Meetings (09-08-20)

Research indicates, again, the value of carefully managing laptop and phone use during in-person discussions.  Lindvig, Hermann, and Asgaard found, in the context of discussion-based classes in university classrooms, that when “all screens” were banned “‘Students felt compelled to be present — and liked it. When it suddenly became impossible to Google their way to an answer or more knowledge about a particular theorist, they needed to interact and, through shared reflection, develop as a group. It heightened their engagement and presence,’ explains Katrine Lindvig. . . .

Thinking About Disease and Making Decisions (06-29-20)

Huang and Sengupta studied how thinking about disease influences decisions made.  They investigated “how exposure to disease-related cues influences consumers’ preference for typical (vs. atypical) product options. . . . we predict that disease salience decreases relative preference for typical versus atypical options, because typical products are implicitly associated with many people, misaligning them with the people-avoidance motive triggered by disease cues. . . .

Making Choices While Concerned (05-22-20)

Galoni, Carpenter, and Rao investigated the sorts of choices people make when they are concerned about potentially catching a contagious disease.  They determined  “that contagious disease cues [such as hearing someone cough] can also elicit fear. Across four experiments and two large empirical data analyses of the presence of contagious disease on actual consumption behavior, we find that cues of contagious disease increase both fear and disgust, and these emotions together form a unique behavioral tendency with respect to consumer behavior.

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