Outside alone may spur creativity
Research conducted by Threadgold and colleagues indicates the dangers of listening to music while attempting to think creatively. The Threadgold-lead group reports that they “investigated the impact of background music on performance of Compound Remote Associate Tasks (CRATs), which are widely thought to tap creativity. Background music with foreign (unfamiliar) lyrics . . . instrumental music without lyrics . . . and music with familiar lyrics . . .
Wu and colleagues determined that working in groups of different sizes often has different outcomes. Their results confirm the value of design that supports teams of various sizes. The investigators found that when they analyzed “more than 65 million papers, patents and software products that span the period 1954-2014 . . . smaller teams have tended to disrupt science and technology with new ideas and opportunities, whereas larger teams have tended to develop existing ones. . . .
Research by a Gable-lead team indicates the value of supporting opportunities for mind wandering, for example, via art in workplaces or greenery-enhanced walkways inside or outdoors. The investigators found that when during “two studies . . . professional writers and physicists reported on their most creative idea of the day. . . .
Design can inspire awe, via size or skill in execution/workmanship, for example. New research by Rudd and her team builds on previous studies detailing the benefits of feeling awed: “this research explores how the emotion of awe might motivate a consumer to partake . . . in experiential creation (i.e., activities in which they actively produce an outcome) by enhancing their willingness to learn. Across eight experiments, experiencing awe . . . increases people’s likelihood of choosing an experiential creation gift (vs.
Research recently published indicates the value of providing opportunities in workplaces for peop
Art has a significant effect on how people live their lives, how they think and behave. Science-
Hamidi and Zandiatashbar studied where innovative companies locate.
Wang, Lu, Runco, and Hao’s work confirms the design-related power of metaphors—a topic that’s oft
Breslin studied links between types of work breaks and creativity.