Power Scenting

Neuroscience research links what we smell to how we think and behave. Effects are robust, long-lasting, and present even when scent concentrations are so “light” that people are not consciously aware odors are present.
Neuroscience research links what we smell to how we think and behave. Effects are robust, long-lasting, and present even when scent concentrations are so “light” that people are not consciously aware odors are present.
De Groot evaluated how in-store scents influence shopping behavior.
Shiner’s discussion of scents, art, and scents in/as art addresses, in a thought-provoking way, the role of sensory experiences in our lives.
A Tomasi-lead team has added to our understanding of the role scents play in our lives; their findings are published in the Journal of Medical Research and Health Sciences.
Research by Syrjanen and colleagues, linking responses to faces and odors smelled while evaluating them, can likely to applied in additional contexts.
Sabiniewicz directed a research team that found that adding scents to virtual reality experiences may affect how pleasant they seem.
Cotneilio and colleagues studied relationships between sense of agency and scents.
Research completed by Jiang and colleagues indicates that plant scents can augment wellbeing.
Smells smelled and tastes tasted are powerful drivers of human wellbeing, as symptoms experienced by some during the recent pandemic indicate. For decades prior to the spread of COVID-19, however, cognitive scientists have been investigating how scents can influence achievement of design-related objectives and how design affects taste sensations.
Tools for effective sensory management