Waiting is not the sort of experience humans generally relish, although being in a waiting area is occasionally preferred to whatever is being waited for, such as oral surgery. Applying neuroscience-based insights can make waiting a better experience for all.
Transitory sensory experiences—such as what a space smells like at a particular time or a fleeting soundscape—have important implications for how users think and behave. Cognitive science researchers have investigated these effects and designers can share their findings with clients to insure that designed spaces and objects consistently support planned outcomes.
The color and intensity of light can boost viewers’ emotional, cognitive, and physical wellbeing—or not. This article discusses tuning indoor light to the “right values”, using insights from cognitive neuroscience.