Information on differences in color preferences and responses is useful when attempting to understand client needs.
There is a lot of research to inform color decisions, whether designing offices, stores, homes, hospitals, or someplace else.
Basic research on color is clear and the information can be readily applied by design professionals for practical ends.
Just as surfaces are a particular color, so is light. And similarly, as color influence human behavior, so does the color of artificial lighting.
Research continues to build confirming that humans are not automatons and that building spaces that support their “humanness” can pay off.
Many professionals need to have confidential conversations. Research conducted to determine the optimal design of psychotherapy offices can be helpful.