Nudging Makes a Difference (04-24-18)
Van Gestel and colleagues wanted to confirm that people can be encouraged to eat healthier foods by positioning them more prominently in retail checkout areas and their findings should influence retail design.
Van Gestel and colleagues wanted to confirm that people can be encouraged to eat healthier foods by positioning them more prominently in retail checkout areas and their findings should influence retail design.
Recent research indicates that decorating for religious holidays has a significant effect on client perceptions of services rendered.
Sometimes, it’s desirable for customers to feel crowded in a store, and retail spaces can be sized accordingly.
Knoeferle, Raus, and Vossen studied ties between in-store music tempo and whether shoppers felt crowded.
Retail roundup reaches conclusions
Research by Payne and his colleagues indicates the value of music in service environments.
Can the number of beats per minute (i.e., the tempo) of music being played influence perceptions of crowding in stores?
Sevilla and Townsend investigated links between retail sales and “’product-to-space ratio’ - how much [retail] space is dedicated to the presentation of each item.”
Lowe and Ramanathan investigated the consequences of acoustic reverberation in retail spaces.
Sometimes yes, sometimes no