Walking on the Right—or Not
Efficient paths may win over cultural walking patterns.
Efficient paths may win over cultural walking patterns.
Consumers frequently look at the middle shelf, but what position on that shelf is best?
Consumers are motivated to shop at particular stores or use certain services at least in part because of the apparent personality indicated by retail/service environments.
Environmental psychologists are not place-deterministic, they understand that many factors influence experience in a space.
Trying to design to make healthy eating more likely?
How can store layout and features decrease shoplifting? How can neighbors make their neighborhoods safer?
Ravi Mehta, Rui Zhu, and Amar Cheema investigated noise levels in retail environments and their repercussions for shopper behavior.
Kolb, Gockel, and Werth confirmed that temperature does indeed affect behavior.
Griffiths and Gilly have investigated territorial behavior at third places and more specifically how they might arise.
Di Muro and Murray studied links between consumer moods and product choices.