Keeping Retail Employees Visible (12-07-16)
Soderlund has identified good reasons for making sure retail employees are visible to shoppers.
Soderlund has identified good reasons for making sure retail employees are visible to shoppers.
Tidying shifts shopper behavior
Surface and light color influence opinions of retail spaces
Music selection can encourage the purchase of particular sorts of goods.
Digital displays are more effective in some retail environments than others.
Shoppers’ physical, emotional, and cognitive responses to retail environments influence whether merchandise and services are sold, or not. Design can make sales-inducing experiences more likely.
Pricing and designing in tandem
In an article in the International Journal of Trade and Global Markets, Chatterjee recommends using scents to support branding in commercial spaces.
Drawing conclusions based on social density
Physical stores continue to add value.