Recycled Water: Acceptability (11-22-19)
Research indicates that people have situation-specific reactions to recycled water; reported findings are likely applicable in other contexts with other recycled materials. Gauvain and Harmon determined that “If people are educated on recycled water, they may come to agree it’s perfectly safe and tastes as good — or better — than their drinking water. . . . But that doesn’t mean they’re going to use recycled water — and it sure doesn’t mean they’ll drink it. And the reason lies in the word ‘disgust.’ . . .