Framework for Reaction to Place

Curves and Thoughts (07-03-19)

Schertz and colleagues studied how seeing different sorts of lines influences human thoughts. They “experimentally manipulated exposure to specific visual features. . . . Results . . . showed a potential causal effect of . . . non-straight edges on thinking about topics related to “Spiritual & Life Journey”, with . . . non-straight edges having a positive relationship. . .

Designing Artificial Forms (07-02-19)

New research sheds light on the uncanny valley phenomenon.  As a Rosenthal-von der Putten-lead team reports, “Artificial agents are becoming prevalent across human life domains. However, the neural mechanisms underlying human responses to these new, artificial social partners remain unclear. The Uncanny-Valley (UV) hypothesis predicts that humans prefer anthropomorphic agents but reject them if they become too human-like—the so-called UV reaction. Using functional MRI, we investigated neural activity when subjects evaluated artificial agents and made decisions about them. . . . .

Emergency Signage (06-28-19)

What colors are best for emergency signage? A research team lead by Kinateder determined that when study “Participants were immersed in a virtual room with two doors (left and right), and an illuminated sign with different colored vertical bars above each door. . . . On each trial, a fire alarm sounded, and participants walked to the door that they thought was the exit. . . .  Participants predominantly walked toward green signs, even though the exit signs in the local environment—including the building where the experiment took place—were red.

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