Encourage Sales

Retail Website Design

Increasingly, retailers are using the same firms to design their physical and virtual environments, to ensure a consistent approach to the consumer for each marketing channel. The articles cited on consumer behavior are all interesting and valuable resources for designers or consultants involved with e-commerce web sites.

Catalytic Buildings

Building a diversified mix of stores, restaurants, and entertainment venues can draw pedestrians to urban centers and spur further economic development. Creating the initial nucleus for such development, though, is often difficult. One study reviews relevant research on these “catalytic buildings” to see what is known about their effectiveness. Originally published in Issue 1, 2003.
 

 

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