Design Effects (02-09-21)

Fokkinga, Desmet, and Hekkert assessed the dimensions of human experience of design.  After collecting data via a series of expert workships the trio identified three levels of user-product interactions “At the base, user-product interaction evokes three types of direct product experience: aesthetic experience, experience of meaning, and emotional experience. The second level describes more indirect and long-term types of impact: on behaviors, attitudes, (general) experiences, and users’ and stakeholders’ knowledge. The third and final level represents the general quality of life and society. . . Visual product appearance typically comes to mind first as a trigger of meaning, but meanings also arise from the sounds a product makes (this car sounds powerful), its tactile properties (this phone feels sturdy), or the product behavior (this ticket machine is being rude). . . . Product aesthetics concerns the extent to which the product gratifies (or offends) the human sensory systems, including our brain. . . . product emotions are subjective because they do not only depend on product features, but also on the individual’s personal needs, goals, values, and abilities.”    Full details on this framework are available without charge at the web address noted below. 

Steven Fokkinga, Pieter Desmet, and Paul Hekkert.  2020. “Impact-Centered Design: Introducing an Integrated Framework of the Psychological and Behavioral Effects of Design.”  International Journal of Design, vol. 14, no. 3, http://www.ijdesign.org/index.php/IJDesign/article/view/3869/927