How can store layout and features decrease shoplifting? How can neighbors make their neighborhoods safer?
A team led by Lichtenfeld has linked seeing the color green and creative performance.
Researchers have found additional links between metaphorical expressions and how we live in our physical world.
A soon to be published study, authored by Brett Martin of the Queensland University of Technology confirms that people dislike being crowded, even when holiday shopping.
Research conducted by Sreedhari Desai and Francesca Gino confirms the importance of the nonverbal cues we find in our physical environment.
Recent research links traveling through doorways and forgetting.
Pham and his colleagues have determined that when consumers are relaxed, their monetary valuations of products are higher.
Researchers at the Kellogg School of Management (Adam Galinksy and Li Huang) have found that “when bodily expressions are in conflict with one’s actual feelings . . . people become more likely to accept and embrace atypical ideas.”
Retail design continues to have an important influence on vendors’ financial performance. Many of those influences are related to shoppers’ experiences and resulting moods.
Music influences customer satisfaction, and scientists have a reason why.